Tag Archives: Adobe Illustrator

The Silhouette: A Design Element

Here’s a design element favorite of mine: the silhouette vector image. Easy to do and visually impactful, says a lot without any detail or specifics, makes a bold statement yet is very low key…I love it. I used it below … Continue reading

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Happy Holiday Card Design!

It’s almost that time of year….time to design that custom corporate holiday card and matching envelope! This is always on my list of most favorite projects. Creating concepts, investigating paper options, picking out envelopes, using metallic pantones….it’s all so much … Continue reading

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How I Use Illustrator…

I was talking to someone the other day about Photoshop, Illustrator and InDesign and they were saying how they still use photoshop and Illustrator as a PAGE LAYOUT PROGRAM….yikes. I’m no one to judge, but…..WHY???? InDesign is made for page … Continue reading

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Another DIY Tale: Stage it and Shoot it

Have you ever had a project where you had a picture in your head of the PERFECT shot for your new ad, or mailer, or brochure….and you think “I’ll just look for that perfect image on istock, or shutterstock, or … Continue reading

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My Inspiration? A Magazine Cover

My biggest fear is that when I’m creating a new concept for a direct mail piece, or a multi-page brochure, or a poster (or anything really), my designs ALL LOOK THE SAME. There it is, my biggest fear. My worst … Continue reading

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